Hajdi is the COO of DRAP, the most awarded tech and creative digital agency in Croatia, with over 50 awards such as Grand Prix at Effie and MIXX awards, Cannes Lion and IAB’s Top digital campaigns in the world.
She started her career in EPH in 2002, the leading local media company, where she held numerous positions including:
- Director sales and marketing overseeing team of over 30 people responsible for 20 million euros in revenues,
- Director of tourism publishing that she started and built to business unit responsible for the most popular touristic magazine publication and mobile application in Croatia, and one of the most visited touristic websites. Among other, that role also included setting up the largest gastronomy awards event for best restaurants in Croatia and the most popular restaurant guide in Croatia, translated into 3 languages.
A regular speaker and panelist at business conferences and events, she was also named among top 100 most influential business women in Croatia and, most recently, is nominated for the Veuve Clicquot Woman Award for the women in business.